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Tommy at 30 Tommy Hilfiger turned 30 – or at least his sportswear company did. The celebration called for a big gesture – something the size of a football stadium laid out in the Park Avenue Armory. This is where Tommy himself ran a lap of applause before embracing his son Ricky, and his son’s partner, Rita Ora.  Picture credit: Indigital You did not need to be a devotee of sport to understand the simple clothes – as ever with Hilfiger’s cute schoolgirl look of pleated skirts, leather tunics and any colour that stood out against the stadium’s artificial grass.  Picture credit: Indigital That meant shades of wine and orange (a hint of the 1970s) and more stripes than you would find on the scarves of football supporters. The result? A lively show – with a few mild surprises, such as a shearling baseball top and boots laced up, football style. But was that really it for 30 years at the helm?   Picture credit: Indigital All the frolics on the turf could not make up for a show that seemed very familiar. Let’s call it a neat exercise in brand management – but not really a winner. (责任编辑：admin) |